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Everything you need to know about France’s 2022 summer sales

In France, you can only shop the best deals twice a year - during the soldes. Here is everything you need to know about this year's summer sales.

Everything you need to know about France's 2022 summer sales
Sale sing - Photo by Justin Lim on Unsplash

They happen twice a year – Each year, France has two soldes periods: one in the winter, usually starting January, and another in the summer, usually starting in June.

This summer, the soldes will start on Wednesday, June 22nd in most parts of France and run for four weeks, so even though you might be tempted to go on the first day, keep in mind they’ll be going on for a while.

They are progressive, so items will be continuously marked down as the soldes wear on. If you wait, you are risking that your favourite t-shirt might sell out quickly, but if you’re lucky it might end up marked down even further.

During 2020 and 2021 the government altered sales dates and time periods to help shops cope with closures and lockdowns, but now we’re back to the usual timetable.

This is the only time stores can have “sales” – Technically, the soldes are the only time that stores are allowed to have sales, but the definition of ‘sale’ is important.

Basically, the French government qualifies a ‘solde‘ as the store selling an item for less than they purchased it for.

During the rest of the year discounting is allowed in certain circumstances, so you might see promotions or vente privée (private sales, usually short-term events aimed at regular customers or loyalty-card holders) throughout the year.

In these situations the stores might be selling items for less than their original price, but they are not permitted to sell the item for less than they bought it for. 

Shops are also permitted to have closing-down sales if they are shutting down, or closing temporarily for refurbishment.

They are strictly regulated by the French government – Everything from how long the soldes go for to the consumer protection rules that apply to the very definition of ‘solde’ is regulated by the French government, and the main purpose of this is to protect small independent businesses which might not be able to offer the same level of discounts as the big chains and multi-national companies.

Whether you shop in person or online, the same rules apply.

As a consumer, you still have the same rights as non-sales times regarding broken or malfunctioning items – meaning you ought to be entitled to a refund if the item has not been expressly indicated as faulty. The French term is vice caché, referring to discovering a defect after purchase.

On top of that, stores must be clear about which items are reduced and which are not – and must display the original price on the label as well as the sale price and percentage discount. 

READ MORE: Your consumer rights for French sales

They started in the 19th century – France’s soldes started in the 19th century, alongside the growth of department stores who had the need to regularly renew their stock – and get rid of leftover items.

Simon Mannoury, who founded the first Parisian department store “Petit Saint-Thomas” in 1830, came up with the idea.

Funnily enough, this department store actually is the ancestor for the famous department store Le Bon Marché. His goal was to sell off the previous season’s unsold stock in order to replace it with new products.

In order to do this, Mannoury offered heavy discounts to sell as much merchandise as possible in a limited time.

The soldes start at different times depending on where you live – The sales start at the same time across most of mainland France, but there are exceptions for overseas France and certain départements, usually those along the border.

France’s finance ministry allows for the sales to start at different times based on local economies and tourist seasons. 

For the summer 2022 sales only two parts of metropolitan France have different dates; Alpes-Maritimes sales run from July 6th to August 2nd, while on the island of Corsica they run from July 13th to August 9th.

In France’s overseas territories the sales are held later in the year.

You might qualify for a tax rebate – If you are resident outside the EU, you might be eligible for a tax rebate on your sales purchases.

If you spend at least €100 in one store, then you qualify. You should hold onto your receipt and tell the cashier you plan to use a tax rebate so they can give you the necessary documentation (a duty-free slip).

Then when you are leaving you can find the kiosk at the station or airport dedicated to tax rebates (détaxe) and file prior to leaving France. For more information read HERE

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MONEY

Reader Question: Why did my French electricity bill increase by more than 4%?

The French government has capped electricity prices rises at four percent - but as with many French rules, there are certain exceptions.

Reader Question: Why did my French electricity bill increase by more than 4%?

Question: I read in the media that electricity prices in France are capped at four percent, but I just got a letter from EDF telling me that my bill is going up by almost 20 percent – is this a mistake?

The French government’s bouclier tarifaire (tariff shield), froze gas prices at 2021 levels and capped electricity price hikes to four percent – it remain in place until at least the end of 2022.

However, there are some customers who will see increases to their bills of more than that – here’s why: 

The regulated tariff rate

The French government involvement in price-setting doesn’t just happen during periods of energy crisis, normally regulated tariff prices are updated twice a year: usually on February 1st and August 1st.

Typically, this value is calculated by the CRE (commission de régulation de l’énergie) and it is based on several different factors, which are explained on this government website. These tariffs proposed by the CRE are then subject to approval by the ministers in charge of energy and the economy.

READ MORE: EXPLAINED: Why are French energy prices capped?

These affect the state-owned Engie (formerly Gaz de France), the mostly state-owned EDF and some local distribution companies. Around 70 percent of people in France get their electricity from EDF but other suppliers do exist in the market.

These alternative suppliers, like Direct-Énergie, Total Spring or Antargaz, are free to charge more – but don’t usually charge much above the EDF rates for obvious commercial reasons.

Basic rate

The government-set limit in price rises refers only to the basic rate (option base) for electricity.

This plan represents over 80 percent of the 32 million households connected to the electricity grid in France. So, there is a good chance you might be subscribed to this without even realising it. 

If you are on the basic tariff rate, your bill will not increase by more than four percent this year.

Other tariff options

However, other options for electricity bills do exist, including off-peak rates, green deals and fixed energy prices for a certain period.

Typically people who sign up for these will have been paying less for their electricity in the preceding months than those on the base rate.

However, there are certain special deals that are not covered by the four percent cap, and some users will find that their deal period has come to an end, they are then shifted onto the base rate – which is likely to represent a price increase for them of more than four percent.

It’s little consolation when faced with rising bills, but you will likely have been paying significantly less than customers who have been in the base rate for the past few years.

READ MORE: French government to continue energy price freeze until at least 2023

Kilowatt price

Because most electricity price plans are bafflingly complicated, the easiest way to compare is to look at the price per kilowatt-hour.

Your electricity bill consists of a fixed part, the monthly subscription (abonnement) and the variable part, which depends on the quantity of electricity consumed (in euro per kilowatt-hour, kWh). The latter part is what is concerned by the tariff shield of four percent.

Here is an example of what that might look like:

The mid-August base rate price per kilowatt-hour is €0.1740/ kWh, so if you’re with EDF they cannot charge you more than this rate.

Other EDF plans charge significantly less than that – for example the Vert Electrique Weekend deal has been charging €0.1080/kWh on weekends and €0.1434/kWh on weekdays. 

Bill rises

With the tariff shield, the average resident customer on the base rate will see a €38 rise on their bill this year, while professional customers will see an average of €60 rise. 

Without the tariff shield, electricity prices per residential (non-business) customer would likely have increased an average of €330 a year, according to the CRE.

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