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Why a French drug dealer in a clown mask set up an online raffle

AFP
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Why a French drug dealer in a clown mask set up an online raffle
The online raffle was drawn by a man wearing a clown mask similar to this one. Photo: AFP

Police have opened an investigation into an online raffle organised by drug dealers for their customers in Grenoble, southeast France, prosecutors announced on Wednesday.

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The campaign, run on the Snapchat messaging platform, ended on Sunday, when viewers watched a man wearing a clown mask reveal the lucky number that won the holder a games console.

Prosecutors say this is not the first time drug dealers in Grenoble have used online marketing to develop their business.

They have used it to recruit look-outs and to sell packets of drugs.

"These commercial practices can certainly be considered amusing, but the effect is to trivialise the dealing," said Grenoble's chief prosecutor Eric Vaillant.

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