Why do I need to know rude?
Because this French word is used in situations English-speakers would not expect.
What does it mean?
Rude - roughly pronounced the same way as its English counterpart, though with a French 'R' - is a tricky false friend that is commonly used and often makes headlines in France.
English-speakers might assume the term would refer to bad manners or impoliteness, but the French term more accurately translates as "tough" or "gruelling".
You might see a French sport commentator refer to a match as rude, intending to describe it as 'arduous' or 'challenging'. A common phrase using the word is rude épreuve, which would translate as "tough test" or "harsh test".
One of the reasons "rude" can be such a tricky word to translate is due to the fact that it has multiple meanings -- none of which are the same as its English counterpart.
In a different context, for example, it can mean "tremendous", "formidable" and "impressive".
And if it is being used to describe someone's appetite as in un rude appétit, it means "healthy appetite."
Use it like this
Cette année, l'hiver est beaucoup plus rude en termes de froid et neige. - This year, winter is much harsher in terms of cold and snow.
Ce joueur est rude en mêlée. - This player is formidable in the scrum.
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