Shops in the Riviera resort towns of Cannes and Nice will now be able to open on Sundays.
The town’s stores will also be able to stay open until midnight after a reform came into force promising to free up opening hours in the country.
Paris is already home to several new “international tourist zones” that allow for Sunday and late night openings, but the changes are slowly being spread out across the country.
As well as Cannes and Nice, shops in Normandy's Deauville will also be able to open on Sundays and until midnight during the week as will stores in Saint-Laurent-du-Var and Cagnes-sur-Mer on the south coast.
The commercial centre Val d’Europe, located near Disneyland Paris will also be able to introduce more flexible opening hours.
The tourist zones were created as part of the 2015 Macron law, named after France’s Economy Minister Emmanuel Macron.
The reform, part of an overall plan to free-up the French economy and boost growth, saw 12 special shopping zones created in Paris.
The reform was motivated by the desire by French authorities to take advantage of Paris being the most visited city in the world and to get the tourists spending more of their euros in the capital's stores.
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The rough criteria for being able to qualify as an “International Tourist Zone” (ITZ) is having a “global reputation for commercial, cultural or leisure reasons”, “being served by national and international transport links” as well as being able to count on huge numbers of tourist visitors.
The Sunday shopping zones may have gone down well with businesses and shoppers, but not everyone is for them.
The mayor of Paris Anne Hidalgo was vehemently against more Sunday shopping in Paris and has vowed to overturn the reform.
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