The Danes are regularly ranked highly in Europe-wide tables for things like happiness, household income, government transparency, but the otherwise high-achieving country has hit a nearly three-decade low in its birthrate.
Danish travel agency Spies Rejser says in a new video that the antidote is a trip to Paris. In the resulting two-minute tongue-in-cheek video, filled with sex jokes and starring an attractive young couple, the agency lays out the benefits a trip to the French capital could have on the chances of conceiving. It's pulled in nearly six million views since being posted on March 26.
“To help the falling Danish birth rate,” the travel agency says all Danes should to take a little romantic trip to the City of Light to loosen up. The agency says couples who can prove that they conceived a child on a trip are entitled to a three-year supply of diapers and a free trip with their baby as part of “Ovulation Discount.”
Think it'll work? Have a look for yourself.