• France's news in English
 
app_header_v3

Paris unveils 'shopping passport' for tourists

Dan MacGuill · 18 Apr 2013, 10:57

Published: 18 Apr 2013 10:57 GMT+02:00

In an effort to boost local businesses and drive up retail sales, Paris’ tourist office launched a new ‘Paris City Shopping Passport’ this week, offering 10% reductions in more than 270 participating boutiques.

In 2011, the French capital attracted roughly 29 million tourists and with 45 percent of annual visitors spending their money in shops, Paris beats Milan and London as the world’s premier shopping destination, according to figures in French daily Direct Matin.

However, the new initiative will hope to confirm the City of Light’s place at the top of the global "shopping list".

The pass itself appears to resemble a pink credit card and can be used for three consecutive days, once it’s activated.

It will give purchase-hungry visitors access to a bargain or two at the five major Paris hubs of Gare du Nord, Pyramides, Gare de Lyon, Gare d’Est, and Anvers, as well as when used on the city’s main tourist website www.parisinfo.com.

Story continues below…

According to figures in Direct Matin, the Chinese, Japanese and Mexicans are the most irresistibly drawn to Paris boutiques, with the Chinese spending on average €1,400 per person, per trip.

In total, however, the capital’s tourist office estimates that foreign tourists spend a whopping €3.75 billion in Paris shops each year.

Dan MacGuill (dan.macguill@thelocal.com)

Your comments about this article

Today's headlines
Paris luxury hotel told to pay up after guest molests cleaner

A cleaner who was molested at a Paris luxury hotel by a Qatari guest has reportedly been awarded €57,000.

Frenchman leading Brexit negotiations starts new job
Photo: AFP

Frenchman Michel Barnier officially starts work as the European Commission's Brexit negotiator on Saturday in an appointment that British media called a "declaration of war".

VIDEO: Frenchman goes on iPhone-smashing rampage
Photo: YouTube Screenshot

Meet France's angriest Apple customer.

Nuit Blanche: Get set for an all-night party in Paris
Photo: La Nuit Blanche

Will YOU be heading down to the Seine on Saturday?

France told there's no more money for TGVs
High speed TGV trains parked in Lille. Photo: AFP

A report from the French senate has recommended that three planned high speed rail networks be scrapped.

Frenchman surfs again after shark bites off his leg
All photos: AFP

Meet the amputee Frenchman who is surfing again he was attacked by a shark.

Paris motorists to fund city's public transport system
Photo: AFP

Motorists in the Ile-de-France region will be hit by a tax rise in order to finance the city's trains and buses.

More French women becoming mothers after 40
French mums are getting older. File photo: Pexels

French mums are getting older, but the overall birthrate has fallen.

Paris police bust high-rolling gang of pram thieves
Photo: Joe Shlabotnik/Flickr

A gang of thieves has been caught after they pinched an estimated €100,000 worth of prams.

French banned from 'Mona Lisa smile' on photo IDs
You can forget a smile like this on your passport photo.

The French are going to have to remain grumpy-looking, at least on their passport photos.

Sponsored Article
Why Jordan is the ‘Different’ East
National
It's official: France finally gets its new map
National
VIDEOS: France's raunchiest TV commercials of all time
Sexism at the wheel: France wants more women drivers
Society
Lifestyle
VIDEO: Is life on a French café terrace really this bad?
Society
Only in France: 'Drive slowly - grape juice on the roads'
Society
Saudi princess 'told guard to kill Paris decorator'
Education
Why are foreign students in France 'Europe's unhappiest'?
Education
The troubles with French universities laid bare
Culture
The crazy French writing phrases you can't get your head around
Features
Room for improvement: Paris's matchbox apartments
'Stop telling immigrants to be French and help it happen'
Society
Take the test: How far have you assimilated into French culture?
Lifestyle
Eleven things you should know before moving to Paris
National
France's Marion Cotillard rebuffs rumours of fling with Brad Pitt
National
Eight arrested over links to Nice truck attacker
Features
Why everyone should party in a French chateau at least once
Travel
The Frenchman who hated 'Nazi-Zealand' after four-day hitch-hike fail
Culture
What's on: Ten exciting events across France in September
The 45-million year old underground shells that flavour Champagne
Features
French job speak: All the terms you need to know
'Resilient' Paris now a more appealing city than New York
National
France says it's OK to warn drivers about speed cameras
Meet Honorine, 113, the oldest person in France
2,734
jobs available