A new campaign was launched on Wednesday to warn Parisians and tourists they risk a fine if they throw litter or urinate in the street.

"/> A new campaign was launched on Wednesday to warn Parisians and tourists they risk a fine if they throw litter or urinate in the street.

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Paris gets tough on trash with new campaign

A new campaign was launched on Wednesday to warn Parisians and tourists they risk a fine if they throw litter or urinate in the street.

Paris gets tough on trash with new campaign

The campaign uses images of discarded cans, pizza boxes and the unappetizing sight of a patch of freshly dispatched urine against a wall. On each poster is the message that offenders will be fined €35 ($48).

City dwellers are reminded that Paris has 30,000 public rubbish bins (one every 100 metres), 400 free public toilets and 6,000 street cleaners. The city spends €200 million a year to keep streets clean.

“With this new campaign, we want to relieve the exasperation of people who tell us about this more and more,” said François Dagnaud who is responsible for keeping the capital’s streets clean. “It’s simple: we don’t have the right to throw whatever we want on the ground.”

The campaign is accompanied by an increase in the number of teams across the city who have the power to issue fines, according to a press release from city authorities.

In the first few days of the campaign, teams will give “yellow cards” to litter throwers to warn them. After that, spot fines will be issued.

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TRAVEL NEWS

Revealed: The fastest way to get across Paris

Car, moped, public transport, or electric bicycle - which means of transport is the quickest way to get across Paris?

Revealed: The fastest way to get across Paris

One intrepid reporter for French daily Le Parisien decided to find out. 

The challenge was simple. Which mode of transport would get the journalist from the heart of Fontenay-sous-Bois in the eastern suburbs to the newspaper’s office on Boulevard de Grenelle, west Paris, fastest?

Over four separate journeys, each one in the middle of rush hour, the electric bicycle was quickest and easiest. More expensive than conventional bikes, electric bikes do come with a government subsidy.

The journey was described as ‘pleasant and touristy’ on a dry but chilly morning going via dedicated cycle lanes that meant the dogged journalist avoided having to weave in and out of traffic.

It took, in total, 47 minutes from start to finish at an average speed of 19km/h, on a trip described as “comfortable” but with a caveat for bad weather. The cost was a few centimes for charging up the bike.

In comparison, a car journey between the same points took 1 hour 27 minutes – a journey not helped by a broken-down vehicle. Even accounting for that, according to the reporter’s traffic app, the journey should – going via part of the capital’s southern ringroad – have taken about 1 hr 12.

Average speed in the car was 15km/h, and it cost about €2.85 in diesel – plus parking.

A “chaotic and stressful” moped trip took 1 hour 3 minutes, and cost €1.30 in unleaded petrol.

Public transport – the RER and Metro combined via RER A to Charles-de-Gaulle-Étoile then Metro line 6 to the station Bir-Hakeim – took 50 minutes door to door, including a 10-minute walk and cost €2.80. The journey was described as “tiring”.

READ ALSO 6 ways to get around Paris without the Metro

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